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Target Ads
So nice, I worked with them twice...
Date
2010
Client
Mirada
Services
Character Animation
Camera Animation
Technical Direction
Layout
Previsualization
Tools
Maya
MEL Script
My first project while freelancing at Mirada was an epic ad for Target to introduce grocery into their stores. My responsibilities included character animation, layout, cameras and previs on several shots of the commercial.
In this shot, I did a majority of the layout, animated the clipboard girl, the stationary bike guy and the girl with the malfunctioning fan, as well as the crane operator, the guy on the egg carton, the crane, and other secondary action. I was not responsible for the original camera in this shot, although I did do some minor tweaks to the layout camera after animation was done.
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